Market-Leading Category Strategy
Close the gap between strategic planning and procurement execution. Coupa’s recent acquisition of Cirtuo results in an AI-native category strategy solution that seamlessly translates robust, data-driven strategies into action.
What this means for you
Get the best of both worlds with two industry leaders coming together to ensure procurement execution is aligned with category strategies — all within a unified ecosystem.
Support the full category and supplier strategy lifecycle, from planning to execution.
Get more from strategic sourcing when you bundle category strategy with S2C capabilities.
Transform your procurement process with the right tools, all within a unified system.
How BP transformed its category strategy
BP launched a “procurement technology garage” and piloted Cirtuo (now part of Coupa) to develop and test new strategies. This initiative dramatically improved strategy quality, delivering 10 times more insights and cutting development time by 50%.
Watch a live demo
Find out how Coupa and Cirtuo together can help you get more from category strategy, whether you’re focused on cost savings, risk mitigation, or strategic alignment.
Discover industry insights
Procurement League weighs in on how this acquisition helps Coupa to deliver on its vision and usher in the next generation of autonomous procurement.
“The acquisition of Cirtuo is a pivotal event in Coupa’s history. The incorporation of this powerful category management, planning, and strategy functionality coupled with Coupa’s outstanding source-to-pay knowledge base, and their expanding agentic AI framework should allow for substantial advancements as Coupa and Cirtuo unlock their combined potential.”
- Richard Gardner, Sr. Director, Advisory Market Intelligence, The Hackett Group
Find out how to future-proof procurement with Coupa + Cirtuo
Watch the Webinar
Hear from executives
Listen to former Cirtuo founder and CEO Drasko Jelavic and Salvatore Lombardo, Chief Product and Technology Officer at Coupa discuss how this partnership will change the future of procurement.